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NORTH AMERICAN WHOLESALE
Larry Crider
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ABOUT AMSOIL
A Committment to Excellence
As a jet fighter squadron commander, Lieutenant Colonel Albert J. Amatuzio had ample opportunity to witness synthetic lubricants in action. These oils are used exclusively in jet engines because of three extraordinary performance characteristics: an ability to reduce friction and wear on engine components, an ability to function dependably at severe temperature extremes and an ability to withstand rigorous and lengthy engine operation without chemical breakdown.
Recognizing these same benefits would prove
invaluable in combustion engines, Amatuzio began conducting serious research in
the early 1960s. He soon developed and sold commercially available synthetic
oils under a variety of names. The true milestone came in 1972 when AMSOIL
became the first synthetic motor oil in the world to meet American Petroleum
Institute service requirements. It set all-new standards for motor oil quality
and outperformed conventional petroleum motor oils on all counts. It was clear
from the start this innovative product would play a major role in redefining
the performance capabilities of modern machinery and engines.Today, virtually every other motor oil
manufacturer has recognized the superiority of synthetic lubricants and has
followed the AMSOIL lead with introductions of synthetic motor oils of their
own. Accept no substitutes – AMSOIL is The First in Synthetics®.
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made by their use. AMSOIL products are formulated to meet or exceed the
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